Independent reporting and sharp analysis on Africa.

Advertise with usPremium news media

Sell your message to an engaged African audience.

We help businesses connect with readers who care about Africa’s markets, policy, business, and public life. Our ad packages are designed to feel credible, relevant, and effective.

Brand-safeTargeted reachPremium placements

Why brands choose us

A publication designed for trust, relevance, and visibility.

A

Audience fit

Reach readers who care about markets, business, development, and the forces shaping the continent.

B

Brand-safe environment

Your campaigns are placed alongside context-rich editorial coverage that aligns with professional audiences.

F

Flexible campaign design

Choose from sponsorships, premium placements, and tailored brand integrations built around your objectives.

Advertising packages

Flexible options for brands, agencies, and campaigns.

Starter

$49/mo

A clean, low-cost way to get your brand in front of decision-makers and readers following African business and policy coverage.

Brands testing visibility in a focused audience

  • Rotating homepage placement
  • Category page visibility
  • One sponsored story feature per month
  • Monthly campaign summary
Choose package

Featured

Popular

$99/mo

A stronger package for brands and services that want more direct visibility and premium recurring exposure.

Growing businesses ready for higher reach

  • Priority homepage placement
  • Featured category sponsor slot
  • Newsletter sponsor placement
  • Creative support and optimization guidance
Choose package

Premium

$199/mo

Built for serious campaigns that need the strongest visibility across the publication and ongoing brand support.

Established brands and agencies running a larger campaign

  • Multi-placement homepage and category strategy
  • Newsletter, briefing, and feature integrations
  • Dedicated campaign planning support
  • Priority reporting and performance insights
Choose package

Custom

Custom

For bespoke campaigns, media partnerships, or longer-term sponsorship programs tailored to your goals.

Brands needing a tailored package or campaign strategy

  • Custom placement mix
  • Longer-term sponsorship options
  • Tailored audience targeting
  • Dedicated engagement and campaign coordination
Request custom quote

Placement options

Built for visibility that feels native to the publication.

Homepage placements

Reach readers at the moment they are actively exploring the latest stories and coverage.

Category sponsorships

Position your brand in front of audiences interested in business, economy, policy, and Africa coverage.

Newsletter and briefing spots

Connect with engaged readers through direct, trusted communication in our regular briefing and updates.

Article and editorial support

Amplify campaigns with premium placement opportunities that feel native to the publication.

How it works

Simple, strategic, and built around your campaign goals.

01

Share your objective

Tell us who you want to reach, what you want to achieve, and the kind of visibility you need.

02

Choose the right package

We recommend the best placements and formats based on your campaign goals and target categories.

03

Launch and optimize

We manage placement quality, pacing, and messaging so your campaign performs clearly and professionally.

Work with us

Tell us about your campaign and we’ll tailor the right package.

Request media kit